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Using Tech for Book Marketing

Kate Gingold from Sprocket WebsitesKate has been building websites with her husband Don since 1996 for all sorts of clients, including authors.

Kate regularly writes about online marketing for Sprocket Websites and provides tips and techniques for entrepreneurs and small-business owners. Since being an author today is not really different from being an entrepreneur with a small business, most of those tips are just as useful to authors.

Kate is an author herself. She writes books on local history, including the award-winning "Ruth by Lake and Prairie," a fictionalized account of the true story of Great Lake pioneering to the shores of Chicago and beyond to found Naperville, Illinois. 

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Ruth By Lake and Prairie

Author Tips and Tales

Notable Naperville Women -- Named "Naper"

Kate Gingold Host 0 823 Article rating: No rating
Gravestone of Almeda Naper, wife of Joseph
Traditionally May is Heritage Month in Naperville, including Civil War Days which is May 20 and 21. So let’s take a look at the women who were here at the beginning. 

It’s Joseph Naper’s bigger-than-life statue in the park on Mill Street and Jefferson Avenue, but he certainly didn’t found this town without some help.The first settlers included his brother John Naper, his brother-in-law John Murray and their pretty remarkable wives.

When these three families arrived 1831, this land was the western frontier with a just a couple of families, such as the Hobsons, in the area.


Joseph and John Naper were in their early 30s, experienced and in the prime of their lives. Joseph’s wife Almeda was a thirty-one-year-old mother with three young children. John’s wife Betsy was even younger, just twenty-three, with a couple of preschoolers in tow. Both women would more than double the size of their families in Naperville. 

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Notable Naperville Women -- Named "Naper"

Kate Gingold Host 0 502 Article rating: No rating
Gravestone of Almeda Naper, wife of Joseph
Traditionally May is Heritage Month in Naperville, including Civil War Days which is May 20 and 21. So let’s take a look at the women who were here at the beginning. 

It’s Joseph Naper’s bigger-than-life statue in the park on Mill Street and Jefferson Avenue, but he certainly didn’t found this town without some help.The first settlers included his brother John Naper, his brother-in-law John Murray and their pretty remarkable wives.

When these three families arrived 1831, this land was the western frontier with a just a couple of families, such as the Hobsons, in the area.


Joseph and John Naper were in their early 30s, experienced and in the prime of their lives. Joseph’s wife Almeda was a thirty-one-year-old mother with three young children. John’s wife Betsy was even younger, just twenty-three, with a couple of preschoolers in tow. Both women would more than double the size of their families in Naperville. 

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Why and How to Tag People on Facebook

Kate Gingold Host 0 813 Article rating: 5.0

The stereotypical author writes alone in their room and shies away from making contact with other people. Of course there are plenty of outgoing authors, but for many of us, socializing is still scary and something to be avoided. Online contact can be much easier for the introvert, but even so, folks have a hard time being social on social media when it comes to marketing their books.

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Authors Need Websites!

Do you need to get a domain name for your book or name?

Want a website to promote your books?

Get started now without blowing the budget at the SprocketStore.

Full disclosure:  Writing for Sprocket Websites is my day job, so if you have questions about digital marketing, I'm happy to help!

 

Marketing Author Interview

Following a presentation for In Print Professional Writers Group, Kate's husband (and publisher!) Don was interviewed by author Louise Brass for WBOM Radio. During the conversation, Don shared many of the marketing tips from his presentation. You can listen to it online here.

The Sprocket Report

The Sprocket Report is published every other week with Internet marketing tips, tools and techniques. The archive features articles from 2011 up to the present. You are welcome to read how business owners are using technology to market themselves and apply those tips to your author business.


 

 

Get a Book Siging Checklist and our Sprocket Report

Kate will be happy to send you her brief Book Signing Checklist. Treat your book promotion like a business - because it is!

AND, since much of your efforts will be online, she'll also enroll you in her Sprocket Report, an email newsletter sent every other Tuesday, that includes 2 Internet Marketing tips and a post from a guest blogger on related business.

No worries! She won't use your email address for anything else, and you can unsubscribe from the newsletter anytime, but the checklist is yours to keep.

Any questions of Kate? Leave them in the message field and she'll get back to you ASAP.

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