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Using Tech for Book Marketing

Kate Gingold from Sprocket WebsitesKate has been building websites with her husband Don since 1996 for all sorts of clients, including authors.

Kate regularly writes about online marketing for Sprocket Websites and provides tips and techniques for entrepreneurs and small-business owners. Since being an author today is not really different from being an entrepreneur with a small business, most of those tips are just as useful to authors.

Kate is an author herself. She writes books on local history, including the award-winning "Ruth by Lake and Prairie," a fictionalized account of the true story of Great Lake pioneering to the shores of Chicago and beyond to found Naperville, Illinois. 

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Ruth By Lake and Prairie

Author Tips and Tales

Naperville Parks - Miledje Square

Kate Gingold Host 0 452 Article rating: No rating
Miledje Square is a pleasant little park in the Miledje Square subdivision. The 80-home community is east of Naperville North High School just off of Mill Street.

The neighborhood has an “official website” at, but it looks like it hasn’t been updated for a while.

Under their “About” page on the website, it says:

“Mr Miledje (pronounced Mill-Ledge) owned the property prior to Naperville being incorporated back in the late 1800s. His farm 
was called "Miledje Farm" which went from Ogden to 6th, and Mill St to Eagle.”

There doesn’t seem to be any mention of “Mr. Miledje” on either the 1869 or 1874 Naperville maps. Naperville was incorporated more than once:  as a village in 1857 and then as a city in 1890. If “the late 1800s” is a clue, that probably means when Naperville was incorporated as a city.

A search of Illinois data bases on marriages, deaths and land records didn’t turn anything up either. There  are however various spellings that might be of same name. For instance: Mlodje, Miledjie and Milledje. Unfortunately, even those names were listed as living in DuPage County but in Cook County.

It would be interesting to know more about “Mr. Miledje,” but that would take a little more investigative work! If anyone else has more information, please share so we can learn more about this little park.

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Full disclosure:  Writing for Sprocket Websites is my day job, so if you have questions about digital marketing, I'm happy to help!


Marketing Author Interview

Following a presentation for In Print Professional Writers Group, Kate's husband (and publisher!) Don was interviewed by author Louise Brass for WBOM Radio. During the conversation, Don shared many of the marketing tips from his presentation. You can listen to it online here.

The Sprocket Report

The Sprocket Report is published every other week with Internet marketing tips, tools and techniques. The archive features articles from 2011 up to the present. You are welcome to read how business owners are using technology to market themselves and apply those tips to your author business.



Get a Book Siging Checklist and our Sprocket Report

Kate will be happy to send you her brief Book Signing Checklist. Treat your book promotion like a business - because it is!

AND, since much of your efforts will be online, she'll also enroll you in her Sprocket Report, an email newsletter sent every other Tuesday, that includes 2 Internet Marketing tips and a post from a guest blogger on related business.

No worries! She won't use your email address for anything else, and you can unsubscribe from the newsletter anytime, but the checklist is yours to keep.

Any questions of Kate? Leave them in the message field and she'll get back to you ASAP.

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