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Friday, November 27, 2020

Tips for Authors

Using Tech for Book Marketing

Kate Gingold from Sprocket WebsitesKate has been building websites with her husband Don since 1996 for all sorts of clients, including authors.

Kate regularly writes about online marketing for Sprocket Websites and provides tips and techniques for entrepreneurs and small-business owners. Since being an author today is not really different from being an entrepreneur with a small business, most of those tips are just as useful to authors.

Kate is an author herself. She writes books on local history, including the award-winning "Ruth by Lake and Prairie," a fictionalized account of the true story of Great Lake pioneering to the shores of Chicago and beyond to found Naperville, Illinois. 

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Ruth By Lake and Prairie

Tips for Author Marketing

Hanging out with the Detection Club

Kate Gingold Host 0 105 Article rating: 4.0

I recently read The Golden Age of Murder by Martin Edwards, which felt like retreating to a quiet corner at a 1920s cocktail party to hear all the recent gossip. If you like to read (or watch) stories about Hercule Poirot, Father Brown or Lord Peter Wimsey, this book gives you backstory to the writers who created these characters and the Detection Club in general.

“Delicious Death” Celebrates Agatha Christie in a Spectacular Way

Kate Gingold Host 0 131 Article rating: 5.0

Agatha Christie’s birthday is on September 15, which in 2020 makes it the 130th year since her birth. While I planned on celebrating with some social media acknowledgement and perhaps a little Chris-tea in my Agatha mug, my husband sneakily came up with a spectacular way to mark the occasion. 

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Authors Need Websites!

Do you need to get a domain name for your book or name?

Want a website to promote your books?

Get started now without blowing the budget at the SprocketStore.

Full disclosure:  Writing for Sprocket Websites is my day job, so if you have questions about digital marketing, I'm happy to help!

 

Marketing Author Interview

Following a presentation for In Print Professional Writers Group, Kate's husband (and publisher!) Don was interviewed by author Louise Brass for WBOM Radio. During the conversation, Don shared many of the marketing tips from his presentation. You can listen to it online here.

The Sprocket Report

The Sprocket Report is published every other week with Internet marketing tips, tools and techniques. The archive features articles from 2011 up to the present. You are welcome to read how business owners are using technology to market themselves and apply those tips to your author business.

The Sprocket Report
 

 

Get a Book Siging Checklist and our Sprocket Report

Kate will be happy to send you her brief Book Signing Checklist. Treat your book promotion like a business - because it is!

AND, since much of your efforts will be online, she'll also enroll you in her Sprocket Report, an email newsletter sent every other Tuesday, that includes 2 Internet Marketing tips and a post from a guest blogger on related business.

No worries! She won't use your email address for anything else, and you can unsubscribe from the newsletter anytime, but the checklist is yours to keep.

Any questions of Kate? Leave them in the message field and she'll get back to you ASAP.

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